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Five Off-Site Optimization Tactics for Better Local Search Visibility

It is true that optimizing your website can help you rank higher on SERPs. But that's only half of the story. To show up in one of the coveted top listings, there are off-site optimization techniques you should take advantage of. Whether you are a website design company here in Foxboro, MA, or a fishing

By |2021-02-21T17:27:12-05:00May 3rd, 2018|SEO|0 Comments

How to Optimize Your Business Website for Better Local Search Results [5 Easy On-Site Optimization Tips]

If you run a small to medium-sized business, you may not be concerned with dominating global search results (yet). Instead, the local community you serve is probably the lifeblood of your business, and showing up at the top of local listings using on-site optimization is pivotal to bringing in new customers. This can seem like

By |2021-02-21T17:27:12-05:00March 26th, 2018|Blogging, Content Creation, SEO|0 Comments

6 Ways to Optimize Your Blog Posts for SEO

If you have a blog, chances are you already understand the importance of business blogging and its SEO benefits. But do you know how to optimize your blog posts to make them more search engine friendly? The truth is, many bloggers fail to take advantage of the enormous marketing potential of their blogs. In fact,

By |2021-02-21T17:27:12-05:00January 31st, 2018|Blogging, SEO|0 Comments

How to Leverage Google Business Posts to Get Your Message Out

If you have been searching for businesses over the course of the last couple of months, you may have noticed some additional features within Google business posts that weren't there before. Google posts - posts that appear within the Google business listing (which appears to the right of search results) - are now an option

By |2021-11-08T10:37:20-05:00November 15th, 2017|SEO|0 Comments

Tips for Ranking Higher in Search Results for “Near Me” Searches

More than ever, mobile and desktop users are doing local searches using the “near me" qualifier.  And even if they don’t, search engines are kind enough to auto-suggest it. The "near me" phenomenon is growing, and local businesses are scrambling to optimize their website content to accommodate these types of searches. Although "near me" searches

By |2021-02-21T17:27:12-05:00October 23rd, 2017|SEO|0 Comments

Search Engine Optimization Tips for Restaurant Websites

The food industry is competitive and, as with many niches, restaurant website SEO includes certain techniques specific to its industry. To start, let’s define SEO. SEO (Search Engine Optimization) is the strategy used to increase website visibility organically using free on-site and off-site optimization techniques. This does not include methods involving ad spend. There are

By |2021-02-21T17:27:12-05:00March 14th, 2017|SEO, Website Functionality|0 Comments

Eight Tips to Get the Most from Your Google AdWords Campaign

Google AdWords currently has over 1.2 million advertisers worldwide and generated the bulk of Google's over 89 billion dollar revenue last year (Statista). Why did they make so much? While it doesn't work for everyone, many business are finding that Google AdWords is worth the price in for the amount of leads generated through it's

By |2021-11-08T10:37:45-05:00March 12th, 2017|SEO|0 Comments

Four Small Business Internet Marketing Resolutions You Should Make for 2017

Another year has come and gone. Now that the revelry of the season has passed, 2017 is stretched out in front of us like a blank canvas—full of possibilities! This year, take your business and profitability to the next level by making these internet marketing resolutions: Start a Blog for Internet Marketing (or Be More

By |2021-11-08T10:38:01-05:00January 2nd, 2017|Digital Marketing, SEO|0 Comments

SEO Case Study: Boston Cafe Sees 25% Spike in Web Traffic with Targeted SEO Services

Scali Café is a popular eatery in the Boston financial district offering a wide variety of breakfast and lunch items, as well as catering services for corporate and private events.  In the month following the launch of their new website, the owners of Scali saw an uptick in business, but wanted to further expand their

By |2021-02-21T17:26:14-05:00October 29th, 2016|SEO, Social Media|0 Comments

Five Off-Site Search Engine Optimization Tactics for Better Local Rankings

In a recent article, we explored some frequently asked questions regarding how to rank for multiple locations even if you just have one physical business address. In addition to on-site search engine optimization, many businesses take advantage of several off-site optimization tactics to rank for more than one city. Here are several off-site optimization techniques

By |2021-02-21T17:26:14-05:00October 8th, 2016|SEO|0 Comments

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