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Small Business Tips For Dealing With (And Adapting To) The COVID-19 Crisis

There is no doubt that we are in the middle of a crisis. Regardless of your feelings on COVID-19, and the country’s reaction to it, one thing is for sure—many businesses of all sizes are getting hammered. A lot of small businesses with limited budgets have found themselves in a precarious position. Some will not

Tips To Make Your Email Marketing Campaigns More Effective In 2020

Are you looking for a way to build and nurture relationships, convert leads into customers, and lengthen your customer lifecycle? Then email marketing should be a part of your digital marketing strategy for 2020. With the rise of social media and content marketing, many small business owners wonder if email marketing is a dying art. Far from

By |2021-02-21T17:22:39-05:00December 31st, 2019|Email Marketing|0 Comments

11 Proven Marketing Strategies to Help Grow Your Small Business

If you are running a small business, chances are you are wondering which marketing strategies will help your marketing dollars stretch the furthest. Here are some of the best marketing tactics to help you get the most bang for your buck. Marketing Tactics for Small Business Owners The most important first step you can take

Six Effective Online Marketing Strategies to Grow Your Business in 2019

Many small to medium-sized businesses wonder how they can leverage the power of online marketing to bring in more website traffic and grow their businesses. While there are a number of options available, trying to implement every suggestion you come across can be nearly impossible—especially without a dedicated marketing team. Quite honestly, not every marketing

Can Email Marketing Help Your Business Grow?

If you research the best online marketing methods, you will likely come across a slew of varying opinions on the matter. Of course, email marketing providers will argue for the effectiveness of email marketing. Social media marketers will tell you that email marketing is dead. Paid search will, of course, angle for PPC marketing. So

By |2021-02-21T17:27:12-05:00July 31st, 2018|Email Marketing|0 Comments

Must-Have Email Marketing Checklist

Email can be a very effective and budget-friendly part of small business’s online marketing strategy, yet most small business owners don’t take advantage of all that email marketing has to offer. Why? Well, it can be a little intimidating. It requires some content to be written—and then there is the fear of hitting the ‘send

By |2021-02-21T17:27:12-05:00April 30th, 2018|Email Marketing|0 Comments

Seven Tips to Create Email Newsletters that Get Results

Statistics show that newsletters are a great vehicle to promote existing content, establish and spread brand awareness, promote a new product or service, announce a special deal or event, and guarantee that you will reach at least a segment of your target audience. But when you have more work to do than hours in each

By |2021-02-21T17:27:13-05:00October 26th, 2015|Email Marketing|0 Comments

Understanding Your Email Campaign Statistics

Despite what the social media crowd have been speculating for the past couple of years, email marketing is not dead—it is alive and well—and becoming more popular.  In fact, according to a recent study by Forrester, the number of Americans that feel they receive too many email offers or promotions has dropped from 49% in

By |2021-02-21T17:27:13-05:00October 23rd, 2015|Email Marketing|0 Comments

8 Tips for Targeted, Effective Email Marketing Campaigns

It has been said by some that email marketing is dead—gone the way of the dinosaur. Shiny, new marketing techniques like social media marketing, content marketing, and paid online advertising have taken over. Is it true? Well, sort of.  The good news is that email marketing is alive and well. However, it should be one

By |2021-02-21T17:27:13-05:00August 10th, 2015|Email Marketing|0 Comments

How to Write Email Headlines that Get Clicked

Rumors have been circulating around the internet that email marketing has gone the way of the dinosaur, but that isn’t exactly true. For most businesses, marketing to your subscribers through email is still a very effective way to get results, and it packs an even greater punch when combined with other marketing methods like social

By |2021-02-21T17:27:13-05:00April 27th, 2014|Copywriting, Email Marketing|0 Comments

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